Social media is becoming increasingly more prevalent within the healthcare industry. With more hospitals and doctors joining social-media platforms on a consistent basis, it begs the question of “helpful or harmful”? One thing is certain: clear parameters must be established, so professional and personal lines don’t become blurred.
It’s vital to have a well-diversified and comprehensive social-media policy in place, outlining the dos and don’ts for everyone within your facility. Start reducing risk and liability associated with social media, stat—access renowned medical facilities’ social media policies for their guidelines on getting social.